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AMS
Flexmail 2
Professional Direct Mail Software

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FlexMail is a modular system developed by Flex Systems to meet the demanding requirements of Direct Mailers using any type of database or printer. FlexMail lets you connect to your data, design any mailpiece, merge/purge and de-duplicate files, make changes to a mailing list, clean and validate the addresses, and sort mailings to meet postal requirements.

FlexMail Mailsort / Walksort Software is designed to make full use of Royal Mail's Mailsort / Walksort® and Presstream® UK mailing discount schemes.

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The FlexMail Royal Mail Sortation module lets you sort your mailing and produce accompanying documents for your mailing according to the Royal Mail Mailsort / Walksort guidelines. This offers you the possibility to take advantage of the benefits offered by Royal Mail for mailings sorted, bundled, and bagged according to these rules.

Flexmail 3 Mailsort Module

FlexMail supports a wide range of features, defined in the Mailsort / Walksort User's Guide and additional features defined by Royal Mail concerning Customer Final Labeling and Customer Barcoding. FlexMail has been tested by Royal Mail and conforms to their standards.

FlexMail Royal Mail Sortation supports the following Mailsort / Walksort Services:

  • Mailsort 1400 (Standard Mailsort)
    Mailsort1400 (for letters and packets) involves sorting a mailing into approximately 1400 selections, based on UK Delivery Offices. It is available with three service levels.
  • Mailsort 700 (Customer Barcoding)
    Mailsort 700 (for letters only) involves sorting a mailing into approximately 700 selections, based on the requirements of Royal Mail's Mail Centres' automated sorting machines. To do this, mailpieces must have a Customer Barcode applied. It is available with three service levels.

    The Customer Barcode can be added to a mailpiece and printed with the FlexMail Designer. In order to do so, the database should hold both a valid Postcode and a valid DPS (Delivery Point Suffix). When these are not available in the database, they can be added with the FlexMail Address Validation module.
  • Mailsort 120
    Mailsort / Walksort 120 involves sorting the mail into approximately 120 selections, based on large geographical areas. To do this, mail pieces must have either a customer barcode applied (CBC) or use an optical character recognition (OCR) font for printing the addresses. FlexMail supports both methods.
  • Presstream
    Like Mailsort 1400, Presstream involves sorting a mailing into approximately 1400 selections, based on UK Delivery Offices. It is available as a First or Second class service. Presstream services are exclusively for publications.
  • Walksort
    If you send large volumes of mail throughout the UK, or if you send bulk mail to specific areas or locations, then Walksort® can save you money. If all your addresses have accurate postcodes and you do some of the sorting normally done by us, you could save off of your full business postage costs.

Besides the sortation methods described, FlexMail incorporates a number of features described in the Mailsort / Walksort User's Guide that enable you to optimize service and savings. The following features are supported:

  • Final Bag Labels
  • Undersized Directs
  • Mixed Weight Mailings
  • Geographic Ordering

Mailsort / Walksort output
FlexMail produces the following output, according to Royal Mail specifications:

  • Sorted addresses, with Mailsort / Walksort information added and when required with break markers to identify selection breaks.
  • Bag Labels, either in "rough" label format or in "final" label format, whatever is required.
  • A Line Listing, showing a break down of the mailing by selection and on a cummulative basis.
  • A Computer Planning report, summarizing the mailing, including overall volume, item weight, total number of bags and split between Direct and Residue selections.

FlexMail 3 Database Engine

There is no need for specialized personnel to design and/or operate the software. FlexMail is
easy to use because of its intuitive user interface incorporating floating menus, toolbars, tooltips, context sensitive help, and wizards that take users through more complex tasks. Because of its
close similarity to the Microsoft Office user interface, it is very easy to understand FlexMail's user interface and operation.

The FlexMail software is international and multilingual. It supports the postal standards of a
growing list of countries. Users select the language version they want to use and can switch
between languages if necessary.

FlexMail consists of a main program and optional add-on modules that closely work together.
All optional modules plug seamless into the main program, offering a fully integrated environment
to accomplish all mailing and marketing functions. FlexMail's versatility allows the Direct Mailer to choose the modules needed to accomplish a specific task including:

Mailpiece Design and Print Engine
FlexMail's main program allows Direct Mailers to connect to any database, design mailpieces on
the screen and offers unparalleled printer support.

Mail List Management
Adds the database capabilities Direct Mailers need to manage mailing lists of any size or format.
Modify existing files or build completely new databases with this FlexMail module.

De-duplication and Merge/purge
Find duplicates and eliminate unnecessary postage and printing costs with FlexMail's advanced merge/purge capabilities.

Address Validation and Correction
Improves the quality of your database and ensures the address information is acceptable to the
Post Office. You can lookup or verify individual addresses in interactive mode or process complete
lists unattended in batch mode.

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